Skretting takes part in a Norwegian salmon food safety seminar in Hong Kong

29 September 2017

Demystifying salmon farming for buyers in Asia

As a consumer product, very few seafood species are able to compete on the same levels of supply and international demand as farmed Atlantic salmon.

While many consumers are familiar with the appearance and flavour of salmon, as well as the benefits that come from making it part of a healthy diet, there is far less awareness of what farmed salmon eat and why. To provide invaluable insight on this crucial aspect of production and to alleviate concerns in the Hong Kong market about the safety of salmon as a food product, Marit Husa, Communications Manager at Skretting, recently took part in special seminar that was organised by the Norwegian Seafood Council (NSC), a trade body that works with the Norwegian fisheries and aquaculture sectors to develop markets for Norwegian seafood.

With the seminar’s primary intention being to inform Hong Kong’s suppliers of the robust security that is in place for Norwegian salmon so that they can in turn share details and further educate and reassure their customers, both Skretting and Nifes (Norway’s National Institute of Nutrition and Seafood Research) presented at the seminar, in addition to the Director for the Norwegian Seafood Council in Hong Kong and mainland China.  

Husa described what Skretting, as a global leader in aquaculture feed, does to ensure salmon food safety, and described the workings of the worldwide quality management programme, Nutrace. Developed and continuously being refined in such a way that all the risks associated with aquaculture feed production are minimised, Nutrace ensures that any irregularities are quickly found and acted upon, no matter where in the world they are discovered.

Husa also described Skretting’s strong focus and significant annual investment in R&D that continues to yield a stream of innovative nutritional solutions that create more value for the global aquaculture industry. Attendees also welcomed details of the company-wide sustainability programme Nuterra, its alignment with the United Nations’ Sustainable Development Goals (SDGs), and how it helps focus efforts towards fulfilling our Nuterra guidance, "it´s not what we aspire to do, ´t´s what we do".

Sigmund Bjørgo, Director China and Hong Kong at
the Norwegian Seafood Council,works with the Norwegian
fisheries and aquaculture industry to develop markets for
Norwegian seafood and aims to raise the level of knowledge
about Norwegian salmon in domestic markets.

 

 

 

 

 

 

 

 

 

 

 

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